Digital identity ecosystems in the context of Big data and mass surveillance
Article by Francesca Bria and Elettra Bianchi Dennerlein. The original article was published at the Nesta website.
During the last few years, the internet economy has been mainly developing using a business model that offers services for free to the end users, but at the same time creates profits by mining, aggregating, and selling personal and social data for commercial and surveillance purposes. Therefore, the lives of internet users are continuously electronically tracked, analysed, clustered and segmented in profiles and graphs: personal data as a commodity for the “markets of identity“, with large implications on the users’ privacy and the rights related to personal data. Read more +